Hubby and I have been wondering for years what was wrong with the top brass at the Sci Fi Channel. Now that they've decided to change the channel's name to the spiffy (and juvenile) sounding SyFy we are really wondering. I get the feeling that no one running the channel is actually a sci fi fan. If any of them were they would know better than to do and say something like this, Sci Fi Channel Aims to Shed Geeky Image With New Name “The name Sci Fi has been associated with geeks and dysfunctional, antisocial boys in their basements with video games and stuff like that, as opposed to the general public and the female audience in particular,” said TV historian Tim Brooks, who helped launch Sci Fi Channel when he worked at USA Network. Mr. Brooks said that when people who say they don’t like science fiction enjoy a film like “Star Wars,” they don’t think it’s science fiction; they think it’s a good movie. “We spent a lot of time in the ’90s trying to distance the network from scienc...